How to Build a Profitable Event Planning Business with Tami Forero

Tami Forero has been an event planner for 25 years. She started as a trained musician, then got into the banking industry in South Florida, and from there moved to Colorado Springs and started her event planning company in 2006. As CEO of Forte Events, she serves international corporate clients, non-profits, weddings and celebrations of life. She travels frequently to speak at conferences and association meetings for the event industry, teaching business skills to creatives. She also offers local workshops to help business owners transform their businesses and lives. She has now franchised the business, with the first franchise operation opening in New York City in 2013.

Topics Discussed:

• How Tami discovered her skill-set planning events for the bank she worked at
• The challenges of moving from Florida to Colorado
• Tami’s desire to work for herself and be her own boss
• The advantages of working for someone else before starting your own business
• Building a business from scratch with no network or connections
• How Tami started her business with the intention of selling it when she’s done
• How Tami’s team makes personal goals rather than business goals
• Working only with clients that are a perfect match for the company
• The importance of camaraderie and having the support of a team in your business
• What Tami loves about her business
• The importance of delegating and dividing responsibilities in your business
• Tami’s advice to other business owners
• Networking for the sake of networking and meeting people

Links and Resources:

• Forte Events Official Website
• tami@forteevents.com
  • Facebook
• Vistage Think Tank
• Colorado Women’s Chamber of Commerce
• Association of Fundraising Professionals
  • Colorado Chapter
• International Live Events Association

Thanks for Listening!

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